Samsung opens largest Egypt-region smartphone store in Baghdad

BAGHDAD, Iraq — Samsung has opened its largest smartphone store in the Egypt region, known as the Mashriq, in Baghdad, the company said. The outlet was inaugurated in the Iraqi capital with a formal ceremony, expanding the company's retail footprint in the city. Samsung officials said the new store is designed to offer a full range of the company's smartphone lineup under one roof and to provide broader services to consumers in the region. The company framed the Baghdad opening as part of its growth strategy for the Middle East and North Africa markets. The company also said the location is intended to strengthen Baghdad's position as a regional distribution hub. Officials described the move as a response to the scale of Iraq's mobile device market, without providing further details on investment figures or staff numbers. No further information on additional store openings was immediately available.